Name A Species And Raise Funds for Conservation!
Here’s your chance to name a new species and help protect the spectacular, endangered ancient forests in British Columbia, Canada!
The scientific naming rights to a newly discovered species of lichen are being auctioned-off as a fundraiser for the Ancient Forest Alliance, a British Columbian non-profit conservation organization.
Canadian botanical researcher Trevor Goward discovered the new species of bryoria or “horsehair lichen” in the inland temperate rainforest of British Columbia. Goward is donating the naming rights for the new species to the Ancient Forest Alliance to help the organization raise funds for its conservation campaigns – and to help create a model to encourage other taxonomists around the world who discover new species to donate their naming rights to conserve endangered species and ecosystems!
WHY Should YOU Make a Bid for this New Species?
1. Your name would be enshrined as a legacy that could endure as long as our civilization lasts!
2. It will help set a precedent for a potentially successful new way to raise millions of dollars for conservation around the world!
3. You will greatly help British Columbia’s leading – and leanest – environmental organization working at the forefront of the campaign to protect British Columbia’s endangered old-growth forests!
***Fair warning, the bidding advances at $250 intervals and has already broken the $3,000 mark. But if your family is looking for an alternative way to celebrate the holidays, however, this could be the perfect way to make history while contributing to scientific research and conservation efforts.